If you want to make sure one of your own files is permanently shared on the internet today, you might use a for-pay file-sharing service like Dropbox. Some people have begun offering similar services based on IPFS called pinning services. But since IPFS makes this kind of sharing a built-in feature, you can also collaborate with friends or partner with institutions (for example, museums and libraries might work together) to share each others' files. We hope IPFS can be the low-level tool that allows a rich fabric of communities, business, and cooperative organizations to all form a distributed web that is much more reliable, robust, and equitable than the one we have today.